European Premium Brand

Innovative strenght, design expertise, roots, authenticity and consistent strategic alignment to the requirements of national and international markets - these are the foundations of Villeroy & Boch ´s strong market position. The company´s strong roots in European culture have shaped the development of a premium brand that is now a household name all over the world, from its foundation in 1748 to the present day. Villeroy & Boch is now represented in over 125 countries with its Bathroom and Wellness and Tableware products. The group´s headquaters is the Old Abbey in Mettlach in the Saarland region of Germany. Jean Francois Boch, the third generation of the Boch family, purchased the benedictine abbey in 1809. The company now operates production sites in eight European countries, as well as Mexico and Thailand. Villeroy & Boch employs around 7,300 people all over the world. It has been a joint-stock company (Aktiengesellschaft) since 1987 and was listed on the stock exchange in 1990. The company is continuing its international expansion, focusing on new growth markets while maintaining a strong presence in its core markets in Western Europe. Villeroy & Boch offeres innovative product and furnishing concepts for both the consumer and contract markets. The house of Villeroy & Boch shops present a stylish selection of products revolving around the themes of dining and tableware, as well as a wide slection of gift items to turn every moment into something special. In the Bathroom and Wellness area, Villeroy & Boch offers high-quality products designed to transform the bathroom into a stylish and functional oasis if wellbeing